Does the MacBook Air make a good ebook reader? -m
Archive for the 'apple' Category
Friday, January 4th, 2008
Mac quick tip
I discovered this by accident, but my life has been measurably better since.
You probably already know that you can switch apps quickly with Cmd+tab. But if you reach your pinky up a bit more and hit Cmd+~ you can rotate through the windows of the current app. This turns out to be most useful when, say, your email compose window gets behind the main email client window.
What is the equivalent keystroke on Linux? -m
Tuesday, November 27th, 2007
Amazon’s most valuable IP
Or, why the Kindle cost $399 at launch.
What is Amazon’s most valuable IP?
How about a list of registered users who are guaranteed as willing to pay a premium price for a nifty gadget (I mean “service”) along with the exclusive privilege of buying more things from Amazon? Somewhere in Amazon’s database land, alongside all the details and purchasing history they already have for each customer, there’s a single bit called something like owns_kindle. Those bearing this mark are the ur-early-adopters, the loyalists, the customers with a vary large net future value. The marketers dream. Opt-in isn’t even an issue–what Kindle owner won’t be interested in special offers and exclusive deals for their special device? Where else are they going to go?
That one bit alone is probably worth another $400, making it the most valuable IP in terms of dollars-per-byte that Amazon holds. Even if they do a drastic price cut soon (and such price cuts will at some point be inevitable to sustain the market), even if they refund half of the difference to the early adopters, they will come away with super-sized smiles. -m
P.S. s/Kindle/iPhone/ and s/Amazon/Apple/ and this entire post still holds.
P.P.S. There is a pretty good play Apple could make here around an ebook reader. Tie it to the same wireless service plan that the iPhone uses, make books available through the iTunes store (including tons of Gutenberg/public domain content/creative commons for free), and put it on a very slick designed piece of hardware. But even in this case, it will initially sell for a premium price for the reasons above. Game on!
Thursday, October 25th, 2007
Will Leopard run OK on an 800Mhz G4?
I see from the system requirements that Leopard requires an “866″ Mhz processor. Is this a hard limit, or just an advisory? My first Mac–the one I wrote the book on–is a lowly 800 Mhz. box. Is it worth trying to upgrade it? -m
Friday, June 29th, 2007
no iPhone
No iPhone for me. No waiting in insane lines. No paying $600 to beta test first-gen hardware. And definitely no signing up for two years under the AT&T regime. Now when does the 2nd gen iPhone come out…? -m