{"id":272,"date":"2008-06-06T23:50:33","date_gmt":"2008-06-07T06:50:33","guid":{"rendered":"https:\/\/dubinko.info\/blog\/?p=272"},"modified":"2008-06-06T23:50:33","modified_gmt":"2008-06-07T06:50:33","slug":"who-this-blog-is-for","status":"publish","type":"post","link":"https:\/\/dubinko.info\/blog\/2008\/06\/who-this-blog-is-for\/","title":{"rendered":"Who this blog is for"},"content":{"rendered":"<p>I&#8217;m reading <a href=\"http:\/\/www.amazon.com\/exec\/obidos\/ASIN\/0596529961\/dubinkoinfo-20\">Web 2.0: A Strategy Guide<\/a>. It&#8217;s a more business-ey kind of book than most Web 2.0 faire. So it jumped out at me the section &#8220;Who this book is for&#8221;. I hate these sections, even though they are quite common.<\/p>\n<p>Why would I need a book to tell me who it&#8217;s for? Isn&#8217;t that kind of insulting?<\/p>\n<p>Back when I was a product manager, I needed to coordinate an even, and I pushed back on the marketing folks who wanted a detailed list of who should attend. &#8220;It&#8217;s self-selecting,&#8221; I said. &#8220;Anyone who can look at the event description and determine that they should be there is in the target audience.&#8221; The suggestion didn&#8217;t go over well. -m<\/p>\n<p>P.S. Yes, my book has a &#8220;who should read this&#8221; section too&#8230;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>I&#8217;m reading Web 2.0: A Strategy Guide. It&#8217;s a more business-ey kind of book than most Web 2.0 faire. So it jumped out at me the section &#8220;Who this book is for&#8221;. I hate these sections, even though they are quite common. Why would I need a book to tell me who it&#8217;s for? Isn&#8217;t&#8230;<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"jetpack_post_was_ever_published":false,"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":false,"jetpack_social_options":{"image_generator_settings":{"template":"highway","default_image_id":0,"font":"","enabled":false},"version":2}},"categories":[30],"tags":[166,164,163,167,165,162,1167],"class_list":["post-272","post","type-post","status-publish","format-standard","hentry","category-writing","tag-audience","tag-read","tag-should","tag-targeting","tag-this","tag-who","tag-writing"],"aioseo_notices":[],"jetpack_publicize_connections":[],"jetpack_featured_media_url":"","jetpack_sharing_enabled":true,"jetpack_shortlink":"https:\/\/wp.me\/p8eo8l-4o","_links":{"self":[{"href":"https:\/\/dubinko.info\/blog\/wp-json\/wp\/v2\/posts\/272","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/dubinko.info\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/dubinko.info\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/dubinko.info\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/dubinko.info\/blog\/wp-json\/wp\/v2\/comments?post=272"}],"version-history":[{"count":0,"href":"https:\/\/dubinko.info\/blog\/wp-json\/wp\/v2\/posts\/272\/revisions"}],"wp:attachment":[{"href":"https:\/\/dubinko.info\/blog\/wp-json\/wp\/v2\/media?parent=272"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/dubinko.info\/blog\/wp-json\/wp\/v2\/categories?post=272"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/dubinko.info\/blog\/wp-json\/wp\/v2\/tags?post=272"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}